As it is known, its own add-on for the MIUI smartphone app of the Chinese manufacturer Xiaomi contains embedded advertisements. Because of this, the ridiculous nickname ADUI clung to MIUI. Everyone understands that advertising in MIUI – that is payment for the low price of the brand of smartphones and due to the obvious complete failure is impossible. But after a small scandal last year, when users began to complain massively that there are too many ads, Xiaomi promised users to cheat the corners: to make advertising unobtrusively, to give users more control and control options for advertising and reduction the number. And during the regular correspondence on this subject with users of the social network Weibo, Xiaomi's product director and MIUI's head of development department made it clear that the promise will be held. More specifically, the top manager said that advertising in MIUI will be "reorganized".
Unfortunately, he did not disclose any details, so it is difficult to say what this reorganization means, but given the previous statements, one thing is clear: advertising in the MIUI will be less. As much as – A question that still needs to be answered.
Unfortunately, the top manager of Xiaomi did not say exactly when to wait for changes. It is likely that the long-awaited changes to the advertising on the screen will come with the next version of the MIUI firmware at number 11, which is expected in the summer.