One man is left furious, claiming that his Uber left him with a $ 2800 bill after the driver took him on a 480km journey to the UK's middle country, instead of his home south of London.
Musician Chris Reid said he ordered Uber after last night's night but fell asleep on his back.
He was expected to be taken home to Croydon, just 20km south of London. Instead, when he woke up, he was in Lincolnshire, nearly three hours north of London.
"I spent this week trying to get answers from @uber about how my driver was able to drive me halfway to the UK while I drifted thinking I was heading from Fulham to Croydon," he wrote.
“I woke up in the Midlands!
"I didn't hear a chuckle from my driver. 1453.86 pounds [$2800]. 5 1/2 hours price x2 ”.
"A Uber employee at the call center confirmed to me on Tuesday that my home address was on the reservation when I called.
"They now deny this but still have no proof that I ever wrote an address in Sleaford – a destination I've never been to in my life.
"So, after 4 frustrating days trying to avoid plastering this through social networks, a reminder – Uber takes ZERO's responsibility for their passenger's safety.
"There are no indications in my application of the address I enter. Drivers can change destinations on the trip.
"Don't drink and drive, but also don't drink and drive in Uber because this can happen to everyone.
"If I'm forced to pay this ridiculous price in full, then at least I hope it saves people reading this from the same thing that happens to them."
Uber has since responded, saying they are looking into the incident.
"All drivers looking for a ride can see the price estimate for their destination before the trip begins and we encourage drivers to confirm their destination with the driver before the trip begins."