A new poll found that the majority of Canadians are aware of the federal government's carbon budget plan but do not intend to change their behavior when it comes to fighting climate change.
Responding to a poll conducted last week by the poll "Forum Research", 62 percent said they were aware or very aware of the plan, but 53 percent said they would not change their behavior.
However, almost half of respondents – 49 percent – say they will accept an increase of two to five percent in their costs to help mitigate the effects of climate change.
"People think this is acceptable, so there is a market for the carbon plan in the mind," said Research Forum President Lorne Bosinof. "They can not become crazy and can not be crazy. There is no support for that, but in the range of two to five percent, there seems to be an opportunity there for the government."
Bozhinov said the results show that the government should do a better job explaining the plan for Canadians and what costs and benefits they could be.
"There are still many people, 38 percent, almost four in 10, who are not very much or not at all aware, telling me that the federal government has much to do in terms of explaining their plan," he said. "Especially in Quebec, their French communication strategy, they need to consider it."
Fifty-five percent of respondents in Quebec said they were not very, or at all, unaware of the federal plan.
Bozhinov said that 53 percent of respondents who say that the carbon plan will not change their behavior should be considered in context.
"I do not think they know the key elements (of the plan), or they may not know enough to know what effect will be on behavior," he said.
And for those who say it will affect their behavior, "It's pretty good if you can get 40 percent of the population to do something."
The results come from the aftermath of recent reports that issued sharp climate change warnings, and just days after the progressive Conservative government of Ontario – which pledged to fight the federal court plan – announced details of its plan.
"Very often, public discourse becomes either for or against him," Bozhinov said. "Some provinces say they are out of the plan, but I do not know if the public knows exactly what it comes out of, and what they suggest instead, the differences and nuances of those different plans, in terms of what the plan is, how it works and how will achieve the goals.
"It's a bit of a complicated topic and some communication with the public is needed, and apart from these titles -" It's a tax, it's not a tax, "that kind of stuff – I think it's only necessary to have a fuller discussion with the public."
The poll was conducted by telephone with 1,541 randomly selected Canadians on 28 and 29 November. The results on the basis of the total sample are considered correct within three percentage points, 19 times by 20.
Raju Mudar is a reporter based in Toronto, which covers the popular culture of the star. Follow it on Twitter: @rajumudhar