(ANSA) – Global Market of "smartwatch"The device that will be used as Apple Clock – which could soon make an electrocardiogram – is growing and gaining participation in all markets." According to Gartner analysts, consumers around the world will spend $ 16.2 billion to buy this type of device, whose deliveries will grow by 40% a year, reaching 74.1 million units compared to 53 million in 2018.
Figures are also fueled by the digital saturation of the smartphone sector and more content prices, which should remain low in a few years. "The average global selling price of smartwatches should slowly drop from $ 221.99 in 2018 to $ 210 in 2022, as competitors offer lower prices and greater volumes, leading to reduced production costs and cost savings. , while strong brands like Apple and other traditional watches are trying to keep prices stable, "explained Alan Antin, senior director of Gartner.
As a whole, the sector of devices to be used, which also includes waves, visors, headphones and high-tech clothing, will bring life to the market of $ 42,000 million in 2018, with deliveries of 225 million units compared to 179 million from the previous year.
Within these devices, smartwatch will be the most requested category. Ms. A, because now the challenge comes not only from technology companies, but also from classical watches such as Tag Tag, Swatch and Fossil, as Wall Street Journal showed this week. These historic brands work with Apple's competitors, including Google and Intel, to develop their own devices or hybrid versions of watches with more "modern" features.
According to the Gartner exam, smartwatches follow high-tech earphones products, such as Samsung AirPods and IconX headphones from Samsung, with 46.1 million units sold in 2019, smart gadgets (41.9 million) and viewers for increased reality or virtual reality (34.8 million). The classification, according to analysts, is changing in 2022, when supplies of devices for use reached a total of 435 million units.
The smartwatch, with 115.2 million units, will be just seconds ahead of smartphones (158.4 million). The bronze medal will be for spectators (80.2 million), who will surpass the bracelets (51.7 million).